
In an era defined by constant digital flux, a transformative shift is occurring at the heart of the music industry. The old paradigm—where major record labels acted as the sole gatekeepers to stardom—is dissolving. Today, a new class of powerful creators, independent artists, are not just finding success; they are actively dictating the terms of their own careers, leveraging social media virality and accessible digital tools to claim an ever-growing share of the global music market. This fundamental change is more than a fleeting trend; it is a full-scale revolution powered by technological democratization, challenging every established notion of music production, distribution, and consumption.






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